Whether large political action events, or intimate donor meetings, attempting to create online events can feel like a constant battle against the limitations of video conferencing. But video is actually an incredibly powerful tool for connecting to your audience and supporting the work that drives social change. In this workshop, we’ll share key tools for reimagining your online event by leveraging powerful video content.
And because in our experience, the workshop magic really happens when we’re able to give one-on-one feedback – we’ll be offering a limited number of office hours to workshop participants where we can go over their ‘homework’ and offer additional insights.
__________________________________
WHO SHOULD ATTEND – Communications, Events, and Development decision-makers and practitioners
STRUCTURE – A 75-minute online workshop + Office Hours for one-on-one feedback on workshop ‘homework’
LEARNING OUTCOMES
01 – Attendees will be able to use the power of authentic storytelling to give their audience an online event experience that keeps them engaged and connected.
02 – Attendees will be able to identify how to use new and existing video content to punctuate event topics and connect on an emotional level.
03 – Attendees will be able to create a plan to optimize outreach to their target audience before and after the event, whether their audience has attended or not.
Workshop attendees will be guided through a framework for thinking about the stories that connect with their audiences, and how to choose which of those stories to tell based on the goal of the event. Participants will leave with a mini workbook to help take what they’ve learned and apply it to their next event.